“As hairdressers we need to be environmentally responsible, water usage is high among salons and we have to address that. Using Easydry towels is a simple way to do more because they help us save water and are biodegradable and environmentally safe.”   

Caterina Di Biase, Australian Hairdresser of the Year 2009 and artistic director of Heading Out

“We believe Easydry biodegradable towels are the best innovation to hit the salon industry in years. The importance for the environment is massive – as Easydry towels are 100% recyclable with no plastic,”

Paul Foote, currently president of the Australian Fellowship for Hairdressing, and Paula Kelly, AHFA Hairdresser of the Year Finalist 2008, Sublime Hairdressing

“Suki is committed to sustainable growth that encourages social responsibility and respect for the planet. This is a daily challenge that concerns our business and led to our decision to save more than 250,000 litres of water a year by using the innovative single-use biodegradable Easydry towel.” 

Sandy Chong, Suki Hairdressing

“I think Easydry is a great product. A salon will save so much electricity and water using this amazing environmentally friendly product,”  

Kristian Tognini, Togninis Hair Face Body and AKA

“We love Easydry because it is hygienic, convenient and we never run out of towels. As a stylist I was surprised how absorbent they are, not to mention I have also noticed a reduction in our power bills making Easydry cost effective”.  

Kirsten Hastie, TONI&GUY, Broadbeach

“Changing over to Easydry towels in all of our Training Academies has not only supported L’Oréal Australia’s initiatives toward a greener future, but they have also been a fantastic product to work with. The new towels are quick drying and super absorbent - Much easier and cleaner to use, and being 100% biodegradable, they’re safely thrown away after use.  They’re also larger than a normal salon towel and softer, non-drip and hold water well”.

Fiona Beamish, National Education Manager for MATRIX Australia